Case study · Retail & wholesale directory
How eStoreAlley built an international wholesale directory and marketplace
eStoreAlley required a commercial platform capable of serving both retail shoppers and verified wholesale suppliers. They needed tiered pricing visibility, international Stripe payments, verified merchant profiles, and a published mobile application on Google Play.
Wholesale + Retail
Platform model
Dual B2B & B2C merchant listings
Stripe v3
Payment gateway
Multi-currency checkout worldwide
Google Play
Mobile channel
Dedicated Android marketplace app
0%
Platform cut
Zero percentage fees on volume
Key platform capabilities
By avoiding proprietary SaaS marketplace tools that charge monthly fees plus 5% transaction cuts, eStoreAlley launched on client-owned cloud servers with full source code flexibility.
- Tiered B2B & B2C pricing
- Wholesale buyers see volume price breaks, minimum order quantities (MOQ), and credit terms, while retail shoppers see standard consumer pricing.
- Global Stripe integration
- Multi-currency processing supporting Visa, Mastercard, Apple Pay, and European payment methods directly to the merchant's bank account.
- Verified merchant profiles
- Directory storefront with structured business information, store locations, and direct inquiry links for B2B wholesale buyers.
- Google Play mobile app
- A dedicated mobile application giving buyers an app experience with instant catalogue search and order tracking.
Launch a marketplace on your cloud
Turnkey setup in 2–4 weeks with zero percentage revenue cuts.